Top Sales CRM Platforms with AI Email DataData Data is a set of quantitative and qualitative facts that can be used as reference or inputs for computations, analyses, descriptions, predictions, reasoning and planning. Capture

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Sales reps spend 20-30% of their time on manual CRM data entry instead of selling. That’s roughly one full day each week lost to copying email details, logging calls, and updating deal stages. AI-powered email capture from Gmail and Outlook eliminates this drain by automatically syncing customerCustomer Customer is an individual or an organization that purchases a product or signs up for a service offered by a business. conversations directly into your CRM.

Pipeliner CRM was the first platform to fully embed an AI assistant within its environment, launching Voyager AI in 2023.

Unlike competitors that redirect users to external ChatGPT links, Pipeliner keeps salespeople inside the CRM for email composition, sentiment analysis, and automatic categorization. The company made its AI Email Assistant free for all customers in February 2024, removing the typical $15-30 per userUser User means a person who uses or consumes a product or a service, usually a digital device or an online service. monthly fee that other platforms charge.

This analysis evaluates CRM platforms based on email integration depth, setup complexity, and total cost of ownership. We examined platform documentation, feature demonstrations, verified user reviews, and pricing structures. The focus centers on mid-marketMid-Market Mid-Market is a classification of business organizations in terms of scale (revenue, number of employees, etc.), occupying the segment between the small companies and large multinational enterprises serving the same market. and enterpriseEnterprise Enterprise (in the context of sales) is a relatively large organization typically composed of multiple levels, locations, and departments which need multi-layer software systems that support collaboration across a large corporate environment. B2BB2B B2B is an acronym for Business-to-Business, a model for selling, relationship-building, or engagement. sales organizations that need compliance-ready systems, accurate pipelinePipeline Sales pipelineis a visual representation of the stage prospects are in the sales process. visibility, and measurable productivity gains.

„With traditional CRM platforms, they’re losing valuable time inputting critical, but mundane, information, such as contact info and call notes.“

Nikolaus Kimla • Founder & CEO • Pipeliner CRM

Quick Overview

Why AI Email Data Capture Matters

Manual CRM updates create a lag between customer interactions and pipeline visibility. By the time a rep logs last week’s emails, deal momentum has shifted and follow-up windows have closed.  Automatic email capture ensures every customer conversation appears in your CRM within seconds, not days.

AI categorization goes beyond simple logging. The technology analyzes sentiment, extracts action items, and suggests contextual replies based on conversation history. For new sales reps, this accelerates onboardingOnboarding Onboarding is the process or act of introducing a new customer to your product or service; or integrating a newly hired employee into your workforce or team. by showing them how experienced team members communicate with prospects at different stages of the deal.

Security and compliance requirements make enterprise-grade email handling non-negotiable. Organizations need to know where their customer data resides, who can access it, and whether AI processing occurs within their security perimeter or is shipped to external services.

Email tracking in Pipeliner CRM

Snapshot of Leading AI Email Capture CRM Platforms

Pipeliner CRM positions itself around visual pipeline management with deeply embedded AI capabilities. The platform automatically captures emails from Gmail and Office 365 without manual forwarding, BCC addresses, or browser extensions. Every email appears in the Feeds tab of the corresponding Contact or AccountAccount Account refers to a record of primary and background information about an individual or corporate customer, including contact data, preferred services, and transactions with your company. record, creating a complete interaction timeline.

The Voyager AI assistant handles email composition, categorization, sentiment analysis, and speech-to-text input.

Users type a main topic, select tone and length preferences, then generate polished emails in two clicks. All AI processing happens within Pipeliner’s secure AWS environment, so customer data never passes through external third-party services. Pipeliner reports that administrators spend just 3-4 hours per month on platform maintenance, compared to the full-time admin requirements of legacy systems. Administrative training takes five hours, making it easy to add or replace part-time admins. The visual interface drives adoption rates higher than text-heavy competitors because salespeople learn the system quickly.

Comparison Methodology

Data Sources and Evaluation Criteria

We analyzed Pipeliner CRM’s platform documentation, help center articles, verified user reviews, and official press releases. Pricing pages and feature comparison guides provided detailed cost information. Implementation timelines were based on user testimonials and company-published onboarding data.

Evaluation criteria weighted AI integration depth, email capture automation, and setup complexity most heavily. We also assessed security capabilities, total cost of ownership, and user adoption rates. The goal was to measure real-world implementation factors, such as time-to-value, training requirements, and the ongoing maintenance burden.

AI Automatizer

Weighting AI Integration, Setup Complexity, and TCO

AI integration depth received 30% weighting because embedded versus external AI fundamentally changes the user workflow. Email capture automation earned 25% of its value from its direct impact on eliminating data entry. Setup complexity accounted for 20% of the total, since implementation friction kills adoption before teams see value.

Total cost of ownership received 15% weighting to account for licensing, admin costs, and hidden add-on fees. Security and compliance capabilities got 10% because they’re table stakes for enterprise buyers. This weighting reflects productivity impact: AI and automation drive adoption, while complexity and cost create barriers.

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Pipeliner allows salespeople to take control of their opportunities, remain consistent through every stage of the sales processSales Process Sales Process is a series of strategic steps or a set of activities aimed at driving sales growth through the alignment of personnel, market insight, methodologies, relevant business units, and technology., and always stay focused on important priorities. It's the CRM that salespeople actually enjoy using.
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Feature-by-Feature Analysis

AI-Powered Email Intelligence › Pipeliner CRM Approach

Voyager AI uses advanced OpenAI models for email composition across Standard Emails, Mass Emails, Email Sequences, and Automatizer workflows. Users type a main topic, click the AI icon, then select tone and length preferences. The system generates polished business emails in seconds without leaving the CRM interface.

AI categorization automatically tags incoming emails with relevant categories and analyzes sentiment. Sales reps see at a glance whether a prospect’s response signals interest, concern, or frustration. The system extracts action points from email threads and suggests contextual replies based on conversation history.

Speech-to-text functionality extends beyond email composition to activity notes and rich text fields throughout the platform. Reps can dictate visit reports or meeting summaries instead of typing them.  All AI processing data remains in Pipeliner’s secure AWS environment, never passing through external third-party services.

Key Differentiators: AI Email Intelligence

Pipeliner CRM embeds AI natively rather than linking to external tools like ChatGPT. This keeps salespeople in their workflow, avoiding context switching between applications. The free AI assistant eliminates the typical $15-30-per-user monthly fees that competitors charge for similar capabilities.

Text analysis covers sentiment, tone, theme categorization, and the extraction of personal details from email conversations. Email thread summaries condense long exchanges into key points, saving reps time when reviewing account history. Suggested replies adapt to conversation context and previous communication patterns.

“The majority of salespeople are visual by nature, so they learn the Pipeliner CRM system fast. This makes for unparalleled adoption rates.”

Automatic Email Capture and Tracking

Pipeliner CRM Approach

Gmail integration captures sent and received emails automatically once you authorize access. Office 365 integration works identically, supporting both consumer and enterprise G-Suite or Office 365 environments. Email copies appear in the Feeds tab of Contact and Account records without manual forwarding or BCC addresses.

Precise linking ensures emails appear exactly where needed in your CRM. When you send an email to a prospect, it automatically attaches to both their Contact record and their company’s Account record. This creates a complete interaction timeline visible to everyone on your sales team.

Email tracking displays a timeline of interactions for each message you send. You see, when recipients opened your email, clicked links, or forwarded it to colleagues. Mass Email features send personalized messages to multiple recipients while tracking opens and clicks at the individual level.

Key Differentiators: Email Capture

No browser extensions, manual forwarding, or BCC tricks required. The system captures emails automatically once you complete the initial authorization. Both Gmail and Office 365 integrations offer identical functionality, so teams using mixed email platforms have a consistent experience.

Mass Email Tracking reports show aggregate statistics and recipient-level detail. You see exactly who engaged with your message and who hasn’t responded. This intelligence helps prioritize follow-ups based on demonstrated interest rather than guesswork.

Example Scenario: New Deal Discovery

A sales rep receives an inquiry email from a prospect in Gmail. Pipeliner automatically captures the email and creates a Feed entry linked to the Contact and Account records. The rep reviews the email in Pipeliner, where Voyager AI analyzes sentiment and suggests a reply based on the inquiry contentContent Content refers to a material or document released in various forms (such as text, image, audio, and video) and created to inform, engage or influence specific audiences..

The rep selects a professional tone and medium length, then clicks generate. A polished response appears in two clicks. Timeline tracking shows the prospect opened the email within 15 minutes. The entire interaction occurs without application switching, manual data entry, or a missing audit trail.

understanding Pipeliner CRM views of dashboard.

Visual Pipeline Management and Adoption

Pipeliner CRM Approach

The visual pipeline interface aligns with how sales teams naturally think about deals. Drag-and-drop functionality moves opportunities between stages without navigating through multiple screens. Color coding and visual indicators surface deal health at a glance.

Administrative training requires just 5 hours to achieve full capability. Sales reps learn the system quickly because the visual design matches their mental model of the sales process. This reduces onboarding time and gets new hires productive faster than text-heavy alternatives.

The platform accommodates basic sales tracking through complex multi-stage processes. Small businesses use it for straightforward pipelines while larger organizations configure it for enterprise deal cycles. Instant intelligence capabilities support quick decision-making without generating custom reports.

Key Differentiators: Visual Interface and Adoption

Pipeliner’s design keeps salespeople within the CRM environment, eliminating the need to switch between tools. Email composition, calendar management, and pipeline updates happen in one interface. This reduces friction and improves adoption rates compared to platforms that require constant context switching.

User reviews highlight the minimal training required and the steep learning curve. Organizations report higher adoption rates because visual salespeople intuitively grasp the system. Easy admin replacement means you’re not locked into expensive consultants or full-time CRM administrators.

Integration Ecosystem and Workflow Automation

Pipeliner CRM Approach

Gmail and Office 365 email integrations work natively without third-party middleware. The Automatizer workflow tool becomes available in Enterprise and Unlimited tiers, with usage limits of 25 processes and 10,000 runs for Enterprise, scaling to 100 processes and 100,000 runs for Unlimited. Email Sequences are available as a paid add-on for lower-tier plans or included in Enterprise and Unlimited plans.

Free applications include Appointment Scheduler, Appointment Planner, Relationship Mapping Tool, Account Management Tools, and Email Sequences Tool. This bundled approach provides functionality that competitors charge for as individual add-ons. The total feature set reduces per-seat costs by capturing the full value of the included tools.

Native integrations beyond email remain limited compared to platforms with extensive marketplace ecosystems. Users note challenges integrating with content management systems, ERP platforms, messagingMessaging Messaging is the process of communicating your brand’s value proposition, the benefits you offer, and the perceived meaning of such communication among your target audience. software, and enterprise collaboration tools. The platform prioritizes depth in core sales workflows over breadth across adjacent business systems.

Key Differentiators: Integrations and Automation

Deep Gmail and Office 365 integration versus broad shallow connections. Pipeliner focuses on making email workflows seamless rather than offering hundreds of mediocre integrations. The Automatizer provides workflow automation for Enterprise and Unlimited customers without requiring separate tools like Zapier.

Pipeliner CRM admins spend an average of only 3-4 hrs per month on administration… saves companies over $100k in dedicated admin costs.

Free applications eliminate typical add-on fees. Competitors charge separately for appointment scheduling, relationship mapping, and email sequences. Pipeliner bundles these capabilities, reducing the total cost of ownership for teams that need comprehensive sales tools.

Data Security and Compliance

Pipeliner CRM Approach

All AI processing data remains in your secure Pipeliner AWS environment at all times. No customer data passes through external third-party AI services when you use Voyager features. Email data captured from Gmail and Office 365 stays within your dedicated AWS instance.

This architecture matters for organizations with strict compliance requirements. You maintain data-residency controls and audit capabilities without worrying about where AI processing occurs. Enterprise email environments using Office 365 or Google G Suite receive the same security guarantees.

The 30 MB file size limit affects users who regularly attach large presentations or detailed proposals. Some users note that the absence of a subfolder structure complicates document organizationOrganization Organization is a cohesive group of people working together and formally bound by a shared identity (e.g., one team, company, club, etc.) and a common purpose (e.g., business growth, athletic victory, etc.). for accounts with extensive file histories. The platform targets B2B sales organizations where typical email attachments stay under size limits.

Key Differentiators: Security and Compliance

Dedicated AWS environment for each customer versus shared multi-tenant AI processing. Your data never leaves your security perimeter when using AI features. This architecture simplifies compliance reviews and reduces risk for regulated industries.

Native support for Office 365 and Google G-Suite enterprise email environments. The integration respects existing email security policies and authentication requirements. IT teams can authorize access without creating security exceptions or workarounds.

Pricing and Total Cost of Ownership

Subscription Tiers and Add-Ons › Add-Ons and Included Features

Voyager AI Email Assistant is free for all tiers as of February 2024. Email Sequences are available as a paid option for the Starter and Business tiers, and are included in Enterprise and Unlimited. The Automatizer workflow tool is only available at the Enterprise tier.

Free applications include Appointment Scheduler, Appointment Planner, Relationship Mapping Tool, Account Management Tools, and Email Sequences Tool. These bundled capabilities provide value that competitors charge for separately. Annual billing offers a 13-15% discountDiscount Discount means a promotional reduction in the cost of a product or service, commonly deployed to speed up sales. compared to a monthly payment.

Pricing Model Differentiators

Per-user pricing applies across all tiers with a three-user minimum on the Starter plan. The 14-day free trial requires no credit card, removing friction from the evaluation process. Robust feature bundling reduces total cost compared to platforms that charge per add-on.

The free AI Email Assistant eliminates the typical $15-30-per-user monthly AI costs. Some users express concerns about pricing for expected entry-level features, particularly regarding reporting capabilities and native integrations. The value propositionValue Proposition Value Proposition is a statement or message that encapsulates the reasons — such as benefits and unique attributes — consumers would want to patronize a brand or purchase a product. strengthens at the Enterprise and Unlimited tiers, where Automatizer and Email Sequences are included.

Implementation Timeline and Resource Needs

Onboarding Timeframes

Administrative training takes 5 hours to achieve full capability. Sales rep onboarding accelerates thanks to a visual interface that matches how salespeople naturally think about pipelines. Email integration setup requires enabling Gmail or Office 365 integration and authorizing access through your email provider.

The visual learning curve shortens time-to-productivity for new hires. Reps start updating deals and sending tracked emails within days, not weeks. This matters for organizations with regular sales team turnover or seasonal hiring patterns.

Required Resources

A Sales OperationsSales Operations Sales Operations is a collection of aligned business processes, strategic implementations and other activities aimed at achieving organizational goals, specially in the areas of sales revenue, market coverage and growth. (RevOps) leadLead Lead refers to a prospect or potential customer (who can be an individual or organization) that exhibits interest in your service or product; or any additional information about such entity. handles initial configuration, pipeline design, and field customization. Part-time admin support of 3-4 hours monthly covers ongoing maintenance, user management, and reporting. IT or Security teams review the initial email integration authorization to ensure alignment with security policies.

An easy admin replacement with short training time means you’re not dependent on expensive consultants. Organizations can shift admin responsibilities to different team members without disrupting operations. This flexibility reduces risk and lowers long-term costs.

Long-Term Value and ROI MetricsMetrics Metrics  are quantities that are measured and used to:

ROI Formula and Framework

Administrative time savings of 20-30% come from eliminating manual data entry. Admin cost avoidance exceeds $100k versus hiring a dedicated full-time CRM administrator. High adoption rates drive CRM data quality and pipeline accuracy, which improves forecastingForecasting Forecasting is a prediction or calculation of a trend or event likely to occur in the future based on qualitative, quantitative and historical data as well as emergent but relevant factors. reliability.

Free Voyager AI provides a value equivalent to $15- $30 per user per month compared to external AI tools. Minimal training time reduces time-to-productivity for new reps, accelerating revenueRevenue Revenue is the amount of money a business generates during a specific period such as a year or a quarter; also called sales. contribution. These factors compound over time as team size grows.

KPIs to Track

The CRM adoption rate measures the percentage of your sales team that actively uses the platform daily. Manual data entry time tracks hours per week per rep spent on CRM input. Pipeline data freshness calculates the time lag between customer interactions and CRM updates.

Email capture accuracy measures the percentage of customer emails automatically captured and correctly linked. Admin hours per month quantifies time spent on CRM administration and user support. These metrics establish baselineBaseline Baseline refers to a minimum level or starting point from which further measurements or comparisons can be made for analyses, forecasting, performance improvement or strategy formulation. performance and demonstrate ROI over time.

Who Each Platform Serves Best

Ideal Company Size and Team Structure

Pipeliner CRM suits small to large-sized businesses and sales teams that value visual data representation. The three-user minimum on Starter plans makes it appropriate for growing teams rather than solo practitioners. Organizations with part-time admin availability of 3-4 hours monthly can maintain the platform without dedicated resources.

B2B sales organizations prioritizing fast onboarding and high adoption rates benefit from the visual interface. Teams seeking to reduce the administrative burden on sales reps achieve immediate productivity gains. Companies wanting embedded AI without external tool switching get a streamlined workflow.

Mid-market and enterprise B2B sales organizations represent the primary target market. Teams using Gmail or Office 365 as their email platform can implement native integrations without middleware. Sales organizations that spend 20-30% of their time on manual data entry see the greatest ROI.

Ways Pipeliner CRM supports Users

Industry and Use-Case Alignment

Pipeliner CRM Excels In

B2B Sales Teams: Visual pipeline management, automatic email capture, and AI assistance combine to reduce administrative friction. Complex multi-stage sales processes work well because the platform accommodates basic through advanced deal tracking. Organizations prioritizing adoption benefit from minimal training requirements and an intuitive visual design.

Mid-Market Companies: The balance of features and cost-effective admin requirements fits mid-market budgets and team structures. Sales teams using Gmail or Office 365 implement native integrations that eliminate manual entry. Part-time admin support suffices for ongoing maintenance.

Use Case: Reducing Administrative Burden

A sales organization spending 20-30% of rep time on manual CRM data entry implemented Pipeliner with Gmail integration and Voyager AI enabled. Email capture eliminated manual logging while AI drafted responses to common inquiries. Administrative time for email-related data entry dropped to near-zero.

Adoption rates increased because reduced friction made the CRM feel helpful rather than burdensome. The visual interface helped reps clearly see deal progression. Pipeline data freshness improved from weekly updates to real-time visibility.

Contact Support for help in our CRM software

How to Get Support Inside Pipeliner CRM

Please log in to your Pipeliner CRM app and click Help in the top menu navigation to enable contextual helps within the application. You can also submit a Support Ticket directly from the application Help menu.

Scaling, Support, and Future Roadmap

ProductProduct Product refers to anything (an idea, item, service, process or information) that meets a need or a desire and is offered to a market, usually but not always at a price. Roadmap and Innovation

Voyager AI Email Assistant became free for all customers in February 2024. The 2023 launch made Pipeliner the first CRM to fully embed an AI assistant within the platform. Recent enhancements include AI email categorization, sentiment analysis, suggested replies, and speech-to-text composition.

The company describes its pace of innovation as unmatched by any other CRM. Focus areas center on sales process efficiency, engagementEngagement Engagement is the state or process of keeping a specific class of audience (employees, management, customers, etc.) interested about a company or brand and invested in its success because of its perceived relevance and benefits to the audience., and the application of AI to sales workflows. This positions the platform for continued expansion of AI capabilities as the technology evolves.

Support and Limitations

Easy admin additions and replacements, with 5-hour training, reduce dependency on specialized resources. Native integrations remain limited beyond email, affecting organizations that need deep connections to content management, ERP, messaging, or enterprise collaboration platforms. The platform cannot create fully custom apps for highly specific business needs.

Reporting capabilities receive mixed reviews, with users noting limitations on forecast and quotaQuota Quota is a predefined benchmark indicating the amount of sales a selling unit such as a sales rep or a regional sales team should achieve within a given period, often used as a measure of success, performance and eligibility for commissions and other rewards. visualization. Offline access doesn’t work well from desktop or mobile apps, creating challenges in low-connectivity environments. Contact management frustrations include frequent retyping of account names and issues with calendar invites.

Final Verdict and Next Steps

Key Takeaways in One Table › When Pipeliner CRM Is the Clear Choice

B2B sales teams prioritizing productivity over administrative tasks benefit immediately from automatic email capture and AI assistance. Organizations using Gmail or Office 365 can achieve seamless workflows without middleware. Companies valuing fast onboarding and high adoption rates leverage the visual pipeline management that salespeople learn intuitively.

Mid-market businesses wanting embedded AI without per-add-on fees can access Voyager capabilities at no extra cost. Teams with limited admin resources find that 3-4 hours per month suffice for platform maintenance. Sales organizations that spend 20-30% of their time on manual data entry can reclaim that productivity through automation.

Pipeliner positions as a market leader with a 91 analyst rating and 92% user satisfaction. The platform reduces friction by keeping salespeople within the CRM environment successfully. Free Voyager AI Email Assistant eliminates the typical $15- $ 30 per-user monthly AI costs. Consider alternatives if you need extensive native integrations, deep customization capabilities, or lower-tier automation features.

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See Voyager AI Email Assistant in action with live email composition, categorization, and sentiment analysis demonstrations. Experience automatic email capture from Gmail and Office 365 without manual entry. Evaluate the visual pipeline interface and assess adoption potential for your specific team dynamics.

Review the security architecture, including data residency, in your dedicated AWS environment. Discuss the automation capabilities for the Enterprise and Unlimited tiers for your workflows. Calculate ROI based on administrative time savings, adoption rate improvements, and total cost of ownership reduction.

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Frequently Asked Questions

Administrative training takes 5 hours to achieve full capability. Sales reps learn quickly because the visual interface matches how they naturally think about pipelines. Most teams report productive usage within the first week rather than months of training.

Native Gmail integration with automatic email capture works in both consumer and G Suite enterprise environments. Native Office 365 integration provides identical functionality. Both support automatic capture without manual forwarding, BCC addresses, or browser extensions.

All AI processing data remains in your secure customer AWS environment. No customer data is sent to external third-party AI services when using Voyager features. Email data captured from Gmail and Office 365 is stored only within your dedicated AWS instance.

The platform requires internet connectivity to function fully in both desktop and mobile apps. This creates challenges for sales reps who frequently work in low-connectivity environments. Consider your team’s connectivity patterns before committing.

Emails are automatically captured from Gmail and Office 365 without manual intervention. Precise linking to Contact and Account records eliminates human error. Zero manual forwarding, BCC addresses, or browser extensions means nothing gets missed.

Voyager AI Email Assistant is free for all customers across all tiers. Starter tier costs $65 per user per month when billed annually, and Business costs $85 per user per month when billed annually. The Automatizer workflow tool is included only in the Enterprise ($115) and Unlimited ($150) tiers with usage limits.

Native integrations beyond email remain limited to ERP, messaging, and collaboration platforms. The platform prioritizes deep integration with Gmail and Office 365 over broad, shallow connections. Users note challenges integrating with other business apps beyond core sales workflows.

Customers love Pipeliner CRM

It is the best CRM on the market today, don't be fooled by big box or free products. Margye Sullivan • VP • Envision2BWell Inc.
A top CRM that has all the features and flexibility you can possibly need and still is easy to learn, administer, configure and use. Hanneke Gieles • Business Development • Prowareness WeOn Groep BV
One of my favorite parts as a sales managerSales Manager Sales Manager is an executive who leads a sales unit, team or department by setting goals and meeting targets, formulating plans and policies, designating tasks, and developing salespeople. is using Pipeliner CRM to run sales campaigns that drive our team to have fun and use the system in a way that drives sales. Luke Wittenbraker • Sales & MarketingMarketing Marketing is the field, set of actions, or practice of making a product or service desirable to a target consumer segment, with the ultimate aim of effecting a purchase. DIrector • Mactech
With simple training and general intuition this CRM blows many others out of the water, plus it is a fraction of the cost. Our Franchise units simply love it. Eduardo Pinzon • Director of Operations • Crestcom
I highly suggest using Pipeliner, it is a tool that has absolutely sky-rocketed our business to where it needs to be. Patrick Bauer • CEO • Amherst Brands
Test it. Keep it. Use it. Love it. Jens Leonhaeuser • Owner • Steilpass
Its features and functionality make it a great CRM at a great price point. Catherine Austill • Advisor • Graphic Partners
I have used other CRM's and this has to be the most user-friendly program I have ever used. Denise Schmidt • Sales Operations • First Tactical

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