ZoomInfo: Business Intelligence and Sales Prospecting

Zoominfo Powered by DiscoverOrg it Integrates with Pipeliner CRM

ZoomInfo: Deep Dive Into Business Intelligence and Sales ProspectingSales Prospecting Sales Prospecting is the process of finding, building and qualifying a pool of potential buyers or clients through networking, cold calling, advertising and other engagement methods.

ZoomInfo is a leading provider of business intelligence (BI) and sales prospecting solutions designed to help businesses identify and connect with relevant prospects. Their comprehensive platform empowers sales, marketingMarketing Marketing is the field, set of actions, or practice of making a product or service desirable to a target consumer segment, with the ultimate aim of effecting a purchase., and recruiting teams to:

What it does:

• Uncover detailed company and contact information: Access a vast database of over 200 million company profiles and 400 million contacts, complete with email addresses, phone numbers, and other valuable details.
• Gain insights into buying intentBuying Intent Buying Intent refers to the apparent likelihood of a person or organization of purchasing a product or service as inferred from behavior such as online browsing, media consumption, document downloads, event participation.: Leverage AI-powered dataData Data is a set of quantitative and qualitative facts that can be used as reference or inputs for computations, analyses, descriptions, predictions, reasoning and planning. and analyticsAnalytics Analytics is the active study of different types of data with the aim of discovering meaningful patterns and translating these into insight (such as historical analyses and forecasts), or action (such as those intended to improve business performance). to understand the needs, challenges, and buying intentions of target companies.
• Identify ideal customerCustomer Customer is an individual or an organization that purchases a product or signs up for a service offered by a business. profiles: Build precise buyerBuyer A buyer is an individual or organizational entity that purchases a product or subscribes to a service. personas using firmographicFirmographic Firmographic is a set of descriptive attributes of prospective organizational customers that can be used to classify firms into relevant or applicable market segments., technographic, and behavioral data to laser-focus your outreach efforts.
• Streamline prospecting workflows: Simplify the prospecting process with intuitive search tools, pre-built filters, and automated lead scoringLead Scoring Lead Scoring is the process of assigning a relative value to each lead based on different criteria, with the aim of ranking leads in terms of engagement priority..
• Engage with decision-makers: Reach the right people at the right time with verified contact information and multi-channel engagementEngagement Engagement is the state or process of keeping a specific class of audience (employees, management, customers, etc.) interested about a company or brand and invested in its success because of its perceived relevance and benefits to the audience. tools.

Key features that set ZoomInfo apart:

• Massive and accurate data: The industry’s most extensive and reliable business intelligence database.
• AI-powered insights: Gain actionable insights through sophisticated data analysis and machine learningMachine Learning Machine Learning is an aspect or type of artificial intelligence whereby a computer possesses the ability to learn various things by itself without explicitly being programmed to..
• Advanced search and filtering: Find the perfect prospects with granular search options and custom filters.
• Multiple engagement channels: Connect with prospects through email, phone, social media, and direct mailDirect Mail Direct Mail is a communication channel where newsletters, catalogs, brochures, and other documents are sent via traditional postal services (such as the US Postal Service) that physically deliver parcels (also called snail mail)..
• Seamless integrations: Integrate with leading CRM, marketing automation, and recruiting platforms.

See how Pipeliner’s enterpriseEnterprise Enterprise (in the context of sales) is a relatively large organization typically composed of multiple levels, locations, and departments which need multi-layer software systems that support collaboration across a large corporate environment.-scale API integration platform can transform your business. Request a demo today of zoominfo integration and automation.