March 25th, 2021
Keeping Customers is What Account Management is All About
I’m discovering, as I dive deeper into account management in creating these articles, that within B2B organizations the lack of account management is quite widespread.
March 11th, 2021
Account Management—It’s Why We Innovate
The importance of account management - obtaining new accounts is far more costly than maintaining and expanding existing accounts.
February 17th, 2021
The Story of Real Account Management
For any company involved with sales, account management is crucial and requires a vastly different skillset and toolset than winning new sales.
February 3rd, 2021
Effective Lead Management Through CRM
As there are many, many books on sales management, so there are endless publications, articles, and blogs on the subject of lead generation. This article is about how to handle leads as they’re coming in, and the basics of establishing your lead management.
February 3rd, 2021
The Revolution for CRM “Automatizer”
Let’s take a look at the crucial role that CRM is playing in this transformation, and why Automatizer is, for the future, the core of our CRM product.
February 3rd, 2021
What Automatizer Means in the Big Picture
Automatizer is our new, groundbreaking feature within Pipeliner CRM. It has a broad positive impact on business, today and into the future.
February 1st, 2021
Sales POP! & Pipeliner Bring Realtime Thought Leadership To CRM Users
For well over 4 years now, Sales POP! has brought our readers and viewers the best in sales, marketing, leadership, and motivational thought leadership content from around the world.
February 1st, 2021
Making Email Easy For Sales
In order to leverage the wonderful interconnectedness that social media and professional networks provide, salespeople need to get heard above the noise. Salesperson 2.0 has added marketing skills to their arsenal to communicate in a concise fashion, distilling down to only those pieces of information that add value, provide insight, and attract the attention of their buyer. This gives Salesperson 2.0 a competitive advantage in a socially powered buying environment.
February 1st, 2021
Pipeliner AUTOMATIZER & Digital Processes
On a recent podcast, I was discussing digital processes with a guest and we agreed that while most companies had acknowledged the need to optimize and digitize many of their core processes, most had not gotten around to actually doing it. The reality is when things are going well most people felt they could live with a little inefficiency and some manual processes without too much impact.