Socialnomics, July 2nd, 2021writes: Every successful business owner understands that building a brand is much more than putting together a paid advertising campaign or creating an eye-catching logo and website. While these elements certainly do help, it’s worthwhile noting that over 53 percent of the worlds’ population use social media, and individuals around the world spend over 7.5 hours each day consuming some form of media. As such, many marketing experts consider owned media channels – blogs, podcasts, social media, webinars, and more – to be one of the most effective ways to forge a brand presence and create a valuable touchpoint with potential customers.


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John Golden
John GoldenCSMO at Pipelinersales Inc.
Public Relations and CSMO at Pipelinersales Inc.