Creating Effective Sales Reports and Forecasts

Sales reports and forecasts are vital to sales management. Without them management cannot properly be done, and sales targets cannot be accurately forecast or set.

Here are 4 basic steps in the creation of reliable and effective sales reports and forecasts.

1. DataData Data is a set of quantitative and qualitative facts that can be used as reference or inputs for computations, analyses, descriptions, predictions, reasoning and planning. must be accurate

A sales report or forecast is only going to be as accurate and reliable as the data upon which it is created. That means that anyone entering sales data­­sales reps, inside reps, sales assistants or any other users – ­­must enter accurate data. This includes revenueRevenue Revenue is the amount of money a business generates during a specific period such as a year or a quarter; also called sales. figures, time frames, quantities, and any other data that would be pertinent to a report or forecast for your company.

Many companies are quite strict about accurate data entry and enforce penalties for its neglect. There is a very good reason for this: the company’s projected future is at stake.

2. Data must be accessible

Once accurate sales data has been entered, it must be easily accessible for the purpose of creating a report or forecast. In worst cases, this would mean that someone putting together the report can manually access it and retrieve it. Best case (and today probably the only case, if a company is going to operate at the speed of success) is that the report or forecast creation tool can instantly access data.

Experience Pipeliner CRM Now

Pipeliner allows salespeople to take control of their opportunities, remain consistent through every stage of the sales processSales Process Sales Process is a series of strategic steps or a set of activities aimed at driving sales growth through the alignment of personnel, market insight, methodologies, relevant business units, and technology., and always stay focused on important priorities. It's the CRM that salespeople actually enjoy using.
Try Pipeliner CRM for Free

3. Rapid Report and Forecast Creation

It is highly advisable that sales management always be furnished with tools that empower the rapid creation of reports and forecasts. Anything less brings the risk of being inaccurate as well as taking too much time.

4. The Right CRM SolutionSolution Solution is a combination of ideas, strategies, processes, technologies and services that effectively helps an organization achieve its goals or hurdle its challenges.

Today’s leading-­edge CRM solution will allow for data input to be as accurate as possible, as well as providing reporting and forecastingForecasting Forecasting is a prediction or calculation of a trend or event likely to occur in the future based on qualitative, quantitative and historical data as well as emergent but relevant factors. solutions that are visual, intuitive and fast.

Learn More About CRM

Pipeliner CRM Manifesto book cover
Sales Management Through Pipeliner CRM
5 Essential Principles for a Sales Champion